Acumen CPG is not a design studio, engineering firm, or marketing agency... but instead, we are cross-discipline product development experts who help inventors successfully navigate the complex journey from idea to store shelf. Bringing a new product idea to life requires the use of many different professional resources and specialists. And while it’s not difficult to hire a patent attorney or CAD designer for your project, knowing how the output of one impacts the work of the other is substantially more difficult. This knowledge is not available from the individual specialist nor is it something that can be researched or discovered online. It must be experienced first hand to be mastered. The hard truth is that most all new product startup efforts will fail as a direct result of not effectively managing contracted specialists and from moving forward with fundamental strategic and executional gaps. Getting things right not only makes the development journey more enjoyable, predictable, and affordable but it gives you a distinct competitive advantage once you enter the market and shift your focus to growing revenue. Pulling back the curtain to provide real-world industry knowledge and guidance is at the heart of what Acumen CPG offers and it what sets us apart from all others in the new product and brand development support space.